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Double Opt-in

By default, Noptin comes with double opt-in disabled. This means that new subscribers will be automatically marked as active as soon as they subscribe to your email newsletter.

Your email subscribers are not required to confirm their email addresses before they can receive any marketing emails.

Sometimes, however, you might want your subscribers to confirm their email addresses before they can receive any emails that you send. In that case, you will want to enable double opt-in.

Double opt-in means that subscribers will not receive any marketing emails unless they confirm their email addresses.

How to enable double opt-in

To enable double opt-in:-

  1. First, open the Noptin settings page by clicking on Noptin > Settings in your WordPress admin dashboard.
  2. Next, click on “General” to open the general settings tab.
    General Noptin Settings Tab
  3. Finally, locate the Double Opt-in checkbox and check it to enable double opt-in.
    Enable double opt-in

That’s all.

Now whenever someone subscribes, Noptin will mark the subscriber as inactive…

subscriber status before they complete their double opt-in process

… and then send them an email to confirm their subscription.

The noptin double opt-in confirmation email

When the subscriber clicks on the subscription confirmation link, Noptin will mark the subscriber as active…

subscriber status after they complete their double opt-in process

… then display the following confirmation message.

The default Noptin double opt-in confirmation message

How to change the double opt-in confirmation message

To change the confirmation message shown to users after they subscribe to your email list:-

  1. First, open the Noptin settings page by clicking on Noptin > Settings in your WordPress admin dashboard.
  2. Next, click on “Messages” to open the message settings tab.
  3. Finally, locate the Confirmation Message text area and enter your custom confirmation message.

If you do not see the Confirmation Message text area, it is likely because you have set up Noptin to redirect your subscribers after they confirm their email address.

How to redirect subscribers after they confirm their email address

You can redirect subscribers by pasting the URL to redirect subscribers into the Confirmation Redirect textbox. This textbox is located just below the Confirmation Message text area.

redirect subscribers after they complete their double opt-in process

Leave the field blank if you do not want to redirect subscribers after they confirm their email addresses.

It is, however, recommended that you redirect your subscribers to a custom welcome page.

That gives you limitless flexibility about what to show the subscriber after they confirm their email address.

For example,

You can redirect them to a page that has a custom form like we do at Noptin…

… or surprise them with some goodies like the guys at Conversion XL.

Changing the Double Opt-in Email

There are a few cases when you might want to change the double opt-in email that is sent to new subscribers. For example, if your visitors do not use English as their native language.

The easiest way to edit the text of the email is by translating the strings.

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