The Blocked status allows you to exclude specific email addresses from your subscriber list permanently.

Once you block a subscriber, they:

  • Cannot receive any future emails
  • Are hidden from default subscriber views
  • Will not be re-added by forms, integrations, or imports
  • Are protected from being resubscribed (even manually)

When Should You Use the Blocked Status?

Use the Blocked status if:

  • A subscriber repeatedly spams your list or resubscribes after deletion
  • You want to prevent known bots or spam traps from re-entering your list
  • A user requests permanent exclusion (e.g., under GDPR or CCPA)
  • You need to suppress an email address without deleting its history

How to Block a Subscriber

You can block a subscriber in the following ways:

From the Subscriber List:

  1. Go to Noptin → Subscribers
  2. Hover over a subscriber
  3. Click “Block Subscriber” (available under the “More Actions” menu)
Block a single subscriber in Noptin

In Bulk:

  1. Select multiple subscribers
  2. Click on the “Bulk Edit” action button.
  3. Set their status to “Blocked“.
block multiple subscribers noptin

Can I unblock a Blocked Subscriber?

Yes. You can unblock a subscriber at any time.

Filter your subscribers list to show blocked subscribers, then use the “More Actions” menu to unblock a specific subscriber.

unblock subscriber noptin

This restores the subscriber and allows them to receive emails again.

TIP:

You can select multiple subscribers and then use the bulk edit button to change their status.

Notes

  • Noptin preserves blocked subscribers in the database for historical and reporting purposes.
  • Import and form submissions will silently skip blocked emails.
  • Automations that include blocked subscribers as triggers or conditions will not execute.
  • Noptin will exclude blocked emails from all email communications, regardless of origin. This includes WooCommerce or EDD integration emails.

Related Guides

  • Add a Subscriber Manually

    Add one subscriber manually in Noptin, choose their status and segmentation values, and understand what happens when the email already exists.

    Read More

  • Bounce Handling

    How to automatically delete subscribers who bounce or report your emails as SPAM

    Read More

  • Sync Subscribers

    Have you ever wished you had several newsletter sign-up forms on different websites that all collected subscribers into a single newsletter list? This guide shows you how to do that. Step 1: Create a listener on the master site. Open one of the sites and then create an automation rule that listens to incoming webhooks…

    Read More

  • Custom Fields

    Create and edit subscriber custom fields in Noptin, and choose when to use a custom segment for selectable subscriber groups.

    Read More

  • Create a Custom Subscriber Segment

    Learn how to create custom subscriber segments in Noptin, add segment choices, assign subscribers, collect preferences on signup forms, and organize your email audience.

    Read More

  • Importing Subscribers

    Learn how to import subscribers from another system into Noptin.

    Read More

  • Subscriber Lists

    Learn how to use subscriber lists to organize contacts, target specific audiences, and send more relevant email campaigns in WordPress.

    Read More

  • Tagging Subscribers

    Learn how to manually or automatically tag or untag subscribers based on how they signed-up and the actions they take on your site. You can then filter email recipients by tags

    Read More

  • Double Opt-in

    This guide shows you how to enable double opt-in and how to edit the double opt-in email. Double opt-in means that subscribers will not receive any marketing emails unless they confirm their email addresses.

    Read More

  • Unsubscribing

    To comply with the CAN-SPAM Act and other email sending requirements, Noptin automatically adds a List-Unsubscribe header to every email it sends. This header allows email clients (such as Gmail and Apple Mail) to display a one-click unsubscribe button directly in their interface, making it easy for subscribers to opt out without even opening your…

    Read More

  • Prevent Sign-Ups from Specific Email Domains

    Learn how to block specific email domains and top-level domains from subscribing to your Noptin newsletter across all subscription sources.

    Read More

  • Automatically delete non-confirmed subscribers

    If you’ve enabled double opt-in, you can set up an automation rule that automatically deletes any subscriber who does not confirm their email address after a certain period. To do this:- First, open your admin dashboard and then click on Noptin > Automation Rules to open the automation rules overview page. Next, click the “Add…

    Read More