Connect your account
Connect Mailchimp to Noptin using the details requested in its settings.
Email and CRM
Connect Mailchimp to WordPress
Send people from your WordPress site to Mailchimp. Choose what adds or updates a contact, then match the details you want to send.
Mailchimp+
Noptin
Noptin is installed on 15,000+ websitesSee what users say
How it works
Send WordPress contacts to Mailchimp
Choose what happens
Add, update, tag, remove, or unsubscribe a contact when the connection supports it.
Choose the details
Add an email address and any other required details. Pick a list, audience, or tag when needed.
More ways to use it
What Mailchimp provides
Grow Your Mailchimp Lists
Automatically add new contacts to your Mailchimp lists when visitors subscribe, register, purchase, or submit forms on your WordPress site.
Organize Contacts with Mailchimp Tags
Keep your contacts organized by interests, signup sources, or website activity using Mailchimp tags, making it easier to manage different audiences.
Automatically Remove Contact Tags
Remove outdated tags from Mailchimp contacts based on their WordPress activity. Keep your contact records accurate without manually updating tags.
Trigger WordPress Automations from Mailchimp Events
Run automated WordPress workflows when supported events occur in Mailchimp. Turn contact activity into actions on your website without manual intervention.
Send Mailchimp Email Campaigns from WordPress
Create and send newsletters and email campaigns to your Mailchimp contacts directly from WordPress. No switching platforms or exporting contact lists.
Automatically Send WordPress Post Notifications
Notify your Mailchimp contacts whenever you publish a new WordPress post. Automatically deliver email updates that bring readers back to your website.
Send Scheduled WordPress Post Digests
Turn your latest WordPress posts into daily, weekly, or monthly email roundups. Automatically deliver fresh content to your Mailchimp contacts.
What you can automate
Manage Mailchimp contacts
List
Add contacts to a list or remove them from it.
Tag
Apply a tag to contacts or remove it.
Interest Category
Add contacts to an interest category or remove them from it.
Available in Noptin
Mailchimp events and actions
Webhooks
6 events
View events
- When someone subscribes to a Mailchimp audience
- When someone unsubscribes from a Mailchimp audience
- When a Mailchimp contact profile is updated
- When Mailchimp cleans a contact email address from an audience
- When a Mailchimp contact email address changes
- When a Mailchimp campaign sending status webhook is received; contact automations require a recipient email in the payload, which standard campaign notifications do not include
Lists
2 actions
View actions
- Add a contact to a List in Mailchimp
- Remove a contact from a List in Mailchimp
Tags
2 actions
View actions
- Tag a contact in Mailchimp
- Remove a Tag from a contact in Mailchimp
Interest Categories
2 actions
View actions
- Add a contact to an Interest Category in Mailchimp
- Remove a contact from an Interest Category in Mailchimp
Explore connections
Ways to connect Mailchimp with WordPress
Mailchimp + MasterStudy LMS
When a user completes a lesson → add a contact to a List in Mailchimp.
See how to connect them →Mailchimp + Contact Form 7
When a specific Contact Form 7 form is submitted → add a contact to an Interest Category in Mailchimp.
See how to connect them →Mailchimp + LearnPress
When a user completes a course → tag a contact in Mailchimp.
See how to connect them →Mailchimp + Simple Membership
When a member registers → tag a contact in Mailchimp.
See how to connect them →Account-specific choices
Which Mailchimp fields can you use?
Lists, tags, and custom fields depend on the connected Mailchimp account and the audience selected.
Automations
Example automations
These are examples. Available fields depend on the event and the choices on your site or connected account.
Unsubscribe a Noptin subscriber when they unsubscribe in Mailchimp
- When someone unsubscribes from a Mailchimp audience
- Unsubscribe a subscriber.
Create an automation rule using Mailchimp → Unsubscribe, and configure the service to send that event to the rule’s webhook URL. Use the event email to identify the Noptin subscriber. Select Subscriber → Unsubscribe; this affects the Noptin subscriber, not just one remote list.
Add and tag new Gravity Forms leads in Mailchimp
When a specific Gravity Forms form is submitted.- Tag a contact in Mailchimp
Choose a form that collects an email address, then select the Mailchimp audience and tag. The tag action is set to create a missing contact by default.
Create or update a Noptin subscriber from a new Mailchimp contact
- When someone subscribes to a Mailchimp audience
- Create or update a subscriber.
Create an automation rule using Mailchimp → New subscriber, and configure the service to send that event to the rule’s webhook URL. Use the event email to identify the Noptin subscriber. Select Subscriber → Create or Update and map the email address. Choose the subscriber status explicitly and follow your site’s consent process before subscribing them.
Add a published listing owner to Mailchimp and tag them
When a listing is published- Tag a contact in Mailchimp
Use the listing owner’s email address, then choose the Mailchimp audience and tag. The tag action is set to create a missing contact by default.
Add a contact to a List in Mailchimp when a specific Fluent Forms form is submitted
When a specific Fluent Forms form is submitted.- Add a contact to a List in Mailchimp
Add a contact to an Interest Category in Mailchimp when a user is enrolled in a course
When a user is enrolled in a course- Add a contact to an Interest Category in Mailchimp
Add a contact to a List in Mailchimp when X days before a saved card expires
X days before a saved card expires- Add a contact to a List in Mailchimp
Add a contact to a List in Mailchimp when a specific weForms form is submitted
When a specific weForms form is submitted.- Add a contact to a List in Mailchimp
Add a contact to a List in Mailchimp when Bit Social finishes publishing a LinkedIn post
When Bit Social finishes publishing a LinkedIn post.- Add a contact to a List in Mailchimp
Start here
Set up Mailchimp with Noptin
- Install the free Noptin plugin on your WordPress site.
- Activate your Noptin license, then install the Noptin add-on for Mailchimp from Noptin → Extensions. How to activate your license.
- Connect Mailchimp in Noptin using the account or server details requested in its settings.
- Create an automation rule starting with an event from Mailchimp, choose what happens next, then run a test.
How to install the Noptin newsletter plugin
Connect Mailchimp with WordPress plugins
Advanced Ads
bbPress
Beaver Builder
Bit FormBit Social
Bricks Builder
Brizy
Charitable
Contact Form 7
Convert Pro
Directorist
Divi Builder
Easy Digital Downloads
Elementor
Events Manager
Everest FormsFluent Forms
Fluent Support
FluentCommunity
Formidable Forms
Forminator
GamiPressGeoDirectoryGravity Forms
Happyforms
Hizzle Pay
JetFormBuilder
LearnDash
LearnPressLifterLMS
Masteriyo LMS
MasterStudy LMS
MemberPress
MetForm
Modern Events Calendar
myCRED
Ninja Forms
Paid Memberships Pro
QuillForms
Sensei LMS
Simple Membership
SureMembers
The Events Calendar
Tutor LMSweForms
WishList MemberWooCommerce
WordPress CommentsWordPress Users
WP eMember
WP Job Manager
WP Job Openings
WP Recipe Maker
WP-Polls
WPForms
WPLoyalty
WS FormAbout Mailchimp
Mailchimp is an all-in-one marketing platform that offers email marketing, automation, and analytics tools to help businesses design and send campaigns, manage contacts, and track the performance of their marketing efforts.
Ready to use Mailchimp with Noptin?
Follow the setup above, then build your first workflow in WordPress.
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