eCommerce

Easy Digital Downloads Marketing Automation

Follow up on Easy Digital Downloads orders, payments, or customer activity. Choose what happens in your store, then decide what Noptin should do next.

Easy Digital DownloadsEasy Digital DownloadsNoptinNoptin
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How it works

Automate Easy Digital Downloads store activity

01

Choose what starts it

Pick a supported Easy Digital Downloads order, payment, donation, or customer event.

02

Narrow it down

Choose a status or item when the event gives you that option.

03

Choose what follows

Send the available details to another service or choose a supported store step.

More ways to use it

What Easy Digital Downloads provides

Grow your email list

Add a newsletter subscription checkbox to your EDD checkout form or automatically add new EDD customers to your newsletter or CRM.

Increase Revenue

Automatically send unique EDD coupon codes to new email subscribers.

Sell Courses

Easily sell access to your email courses.

Welcome new customers

Automatically send thank-you emails to new EDD customers.

Automate Review Requests

Automatically send review requests to customers after a purchase.

Automated Tagging

Automatically tag or untag your subscribers when they purchase or get refunded for certain EDD downloads.

Supported triggers and actions

Choose a trigger, then combine actions in the order you need. For a quicker setup, describe what you want to Noptin’s AI and let it build your automation rule.

When this happens (10)

  • Easy Digital DownloadsWhen an EDD payment is complete
  • Easy Digital DownloadsWhen an EDD payment is refunded
  • Easy Digital DownloadsWhen an EDD payment is abandoned
  • Easy Digital DownloadsWhen an EDD download is bought or refunded
  • Easy Digital DownloadsWhen an EDD order is created
  • Easy Digital DownloadsWhen an EDD payment is pending
  • Easy Digital DownloadsWhen an EDD payment is processing
  • Easy Digital DownloadsWhen an EDD payment is partially refunded
  • Easy Digital DownloadsWhen an EDD payment is revoked
  • Easy Digital DownloadsWhen an EDD payment fails
View all triggers and actions (20)

When this happens (10)

  • Easy Digital DownloadsWhen an EDD customer is created
  • Easy Digital DownloadsWhen an EDD email address is added to a customer
  • Easy Digital DownloadsWhen an EDD discount code is created
  • Easy Digital DownloadsWhen an EDD discount code is used
  • Easy Digital DownloadsWhen an EDD discount code is activated
  • Easy Digital DownloadsWhen an EDD discount is de-activated
  • Easy Digital DownloadsWhen an EDD discount expires
  • Easy Digital DownloadsWhen an EDD discount is deleted
  • Easy Digital DownloadsWhen an EDD download is created
  • Easy Digital DownloadsWhen an EDD download is deleted

Store data

Use the details available for that event

Available details depend on the Easy Digital Downloads event or action you choose and any fields configured on your site.

Check the values shown for the event you select. An order event and a payment event can provide different data.

Explore connections

Connect Easy Digital Downloads to your other tools

Automations

Example automations

These are examples. Available fields depend on the event and the choices on your site or connected account.

Stop an email sequence when an EDD payment is refunded

  1. Easy Digital DownloadsWhen an EDD payment is refunded
  2. NoptinRemove a subscriber from a sequence or course.

Remove a subscriber from a sequence or course. Use the event when an EDD payment is refunded as the starting event, and identify the recipient by their email. Use the buyer or donor email supplied by the event. Choose the relevant product or payment conditions. If someone has multiple purchases, check whether this event should affect their selected sequence. Choose the sequence or course whose pending emails should stop.

Start an email sequence when an EDD payment is complete

  1. Easy Digital DownloadsWhen an EDD payment is complete
  2. NoptinAdd a subscriber to an email sequence or course.

Add a subscriber to an email sequence or course. Use the event when an EDD payment is complete as the starting event, and identify the recipient by their email. Use the buyer or donor email supplied by the event. Choose the relevant product or payment conditions. If someone has multiple purchases, check whether this event should affect their selected sequence. Choose a published sequence or course. If the recipient has already started it, Noptin resumes from their previous position.

Create or update a profile in Klaviyo when an EDD payment is complete

  1. Easy Digital DownloadsWhen an EDD payment is complete
  2. KlaviyoCreate or update a profile in Klaviyo

Add a contact to an interest category in Mailchimp when an EDD payment is abandoned

  1. Easy Digital DownloadsWhen an EDD payment is abandoned
  2. MailchimpAdd a contact to an interest category in Mailchimp

Create a Fluent Support ticket, finding or creating the customer by email when an EDD payment is complete

  1. Easy Digital DownloadsWhen an EDD payment is complete
  2. Fluent SupportCreate a Fluent Support ticket, finding or creating the customer by email.

Create or update a subscriber in Zoho Campaigns when an EDD download is bought or refunded

  1. Easy Digital DownloadsWhen an EDD download is bought or refunded
  2. Zoho CampaignsCreate or update a subscriber in Zoho Campaigns

Tag a contact in Ortto when an EDD payment is complete

  1. Easy Digital DownloadsWhen an EDD payment is complete
  2. OrttoTag a person in Ortto

Choose the tag in the action settings. Turn on the create-new-contact option if the contact does not exist yet.

Create or update a user / lead in Customerly when an EDD payment is abandoned

  1. Easy Digital DownloadsWhen an EDD payment is abandoned
  2. CustomerlyCreate or update a user / lead in Customerly

Tag a subscriber in Agile CRM when an EDD payment is abandoned

  1. Easy Digital DownloadsWhen an EDD payment is abandoned
  2. Agile CRMTag a subscriber in Agile CRM

Start here

Set up Easy Digital Downloads with Noptin

  1. Install the free Noptin plugin on your WordPress site.
  2. Easy Digital Downloads has features in the free Noptin plugin. If you need its premium features, activate your Noptin license and install the Noptin extension from Noptin → Extensions. How to activate your license.
  3. Install and set up Easy Digital Downloads on your WordPress site.
  4. Create an automation rule starting with an event from Easy Digital Downloads, choose what happens next, then run a test.

See how to install a premium extension.

How to install the Noptin newsletter plugin

About Easy Digital Downloads

The easiest way to sell digital products with WordPress.

Visit the Easy Digital Downloads website ↗

Ready to use Easy Digital Downloads with Noptin?

Follow the setup above, then build your first workflow in WordPress.

See plans and pricing