Easy Digital Downloads Marketing Automation

Send emails, add new customers to your CRM or run any other automations when someone makes a purchase on your EDD store.

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Grow your email list

Add a newsletter subscription checkbox to your EDD checkout form or automatically add new EDD customers to your newsletter or CRM.

Increase Revenue

Automatically send unique EDD coupon codes to new email subscribers.

Sell Courses

Easily sell access to your email courses.

Welcome new customers

Automatically send thank-you emails to new EDD customers.

Automate Review Requests

Automatically send review requests to customers after a purchase.

Automated Tagging

Automatically tag or untag your subscribers when they purchase or get refunded for certain EDD downloads.

Automate Easy Digital Downloads

You can combine any triggers and actions to create automation rules that save you time.

Triggers

Orders

When an EDD order is created
When an EDD payment is pending
When an EDD payment is processing
When an EDD payment is complete
When an EDD payment is refunded
When an EDD payment is partially refunded
When an EDD payment is revoked
When an EDD payment fails
When an EDD payment is abandoned

Customers

When an EDD customer is created

Email Addresses

When an EDD email address is added to a customer

Discounts

When an EDD discount code is created
When an EDD discount code is used
When an EDD discount code is activated
When an EDD discount is de-activated
When an EDD discount expires
When an EDD discount is deleted

Downloads

When an EDD download is created
When an EDD download is bought or refunded
When an EDD download is deleted

View all triggers

Actions

Noptin Subscribers

Tag a subscriber
Create or update a subscriber
Delete a subscriber
Untag a subscriber
Unsubscribe a subscriber
Update a subscriber field
Updates a subscriber's email confirmation status
Updates a subscriber's source
Updates a subscriber's status

Emails

Send an automated email
Add to an email sequence or course. If the contact is already in the sequence, they will be resumed from where they are or were.
Remove from an email sequence or course.

Misc

Create or update a post, page, or any custom post type
Delete a post, page, or any custom post type
Send a webhook or API request

View all available actions

Sample Automation Rules

Explore sample automation rules to streamline your connection.

Orders

Tag a subscriber when an EDD payment is complete.

Delete a subscriber when an EDD payment is refunded.

Create or update a subscriber when an EDD payment is complete.

Downloads

Tag a subscriber when an EDD download is bought or refunded.

Create or update a subscriber when an EDD download is bought or refunded.

Update a subscriber field when an EDD download is bought or refunded.

Ready to get started?

You can automate Easy Digital Downloads in 3 simple steps.

First, go ahead and install Noptin.

Next, install the Easy Digital Downloads add-on.

Finally, create any needed automation rules or automated emails.

Save money

You can also connect Easy Digital Downloads to your favourite CRM or newsletter at no extra cost to you. All Noptin plans give you access to 85 add-ons and integrations that you can download freely from your account. This saves you money since you don’t have to purchase a separate add-on for each service you use.