For every $1 you spend on email marketing, you can expect an average return of $42 (DMA, 2019).

What Is Noptin?

Noptin is a lightweight and simple newsletter plugin for WordPress, built for human beings.

It helps you grow your email subscribers and notify them whenever you add new content to your website.

As a result:-

You build better and longer lasting relationships with your website visitors.
You grow your website traffic since your email subscribers receive new post notifications right in their inboxes.
Your biggest fans never miss out on your newest and greatest content.

Here is a sample newsletter subscription form…

sample newsletter form

… and here is a sample new post notification email send by Noptin.

Noptin is lightweight and works on both shared hosting and state of the art VPS hosting. You do not need to use SMTP to send emails (though we recommend that you use SMTP).

If your WordPress installation can send emails then Noptin can also send emails. It’s that simple.

Noptin will automatically use SMTP if you have an SMTP plugin installed on your WordPress website.
Noptin does not add a “Powered by Noptin” note on any of your subscription forms or emails.
Noptin is 100% GDPR compatible.

How is it used?

Core use cases for Noptin include (but are not limited to):

Tempt potential customers with a coupon code popup just before they abandon their shopping cart.
Let your blog readers subscribe to your newsletter and automatically notify them everytime you publish a new blog post.
Send your newsletter subscribers beautiful emails containing any content you like.
For example,
send them an email containing a time-sensitive offer and increase your revenue.
Use our high converting email subscription forms to collect subscribers and automatically add them to MailChimp, ConvertKit or your favorite email service provider.
Manually send your newsletter subscribers emails every weekend containing a round-up of the previous week’s best content.
Manually send your subscribers emails every weekend containing a round-up of the up-coming week’s events.
Display your contact forms inside a popup.

Noptin is a free and open-source software licensed under GPL version 2+. This means that you can modify any part of the plugin, bundle it with your software or redistribute it without asking for approval from us. If you wish to contribute with bug fixes or improvements then check out our GitHub repository.

This guide shows you how to install and set up Noptin for free.

If you still have questions after reading the guide, do not hesitate to shoot me a message.

Getting Email Subscribers

Noptin provides several ways that you can use to add new subscribers to your email newsletter.

With Noptin, you can:-

  1. Add a newsletter subscription checkbox to your WordPress user registration forms.
  2. Add a newsletter subscription checkbox to your WordPress comment forms.
  3. Collect newsletter subscribers on your WooCommerce checkout pages.
  4. Collect newsletter subscribers on your EDD checkout pages.
  5. Use Ninja Forms to create a newsletter subscription form.
  6. Use Gravity Forms to create a newsletter subscription form.
  7. Use Elementor to create a newsletter subscription form.
  8. Use WPForms to create a newsletter subscription form.
  9. Use Contact Form 7 forms to create a newsletter subscription form.

In addition to the integrations above, Noptin also comes with an advanced form builder that you can use to build your newsletter subscription forms.

Finally, if you are migrating from another email service provider, you can use our import tool to add your existing subscribers to Noptin.

Viewing Email Subscribers

You can view and export all your email subscribers via the subscribers’ overview page. To open this page, click on Noptin > Email Subscribers.

subscribers overview page

This page contains a paginated list of your subscribers. You can click on any subscriber’s email address to view more details about the subscriber.

view subscribers details

What use is there to have a list of subscribers if you cannot contact them. Luckily, Noptin provides two ways to contact your subscribers.

First, you can use an addon to connect your email service provider and then automatically send new subscribers to your email service provider.

The second method is to use our built-in newsletter feature.

Emailing your subscribers

You can email your subscribers via the Noptin > Email Campaigns page. Simply click on the Compose new email button then compose and send your email.

compose a new newsletter email

Noptin will then send your email and show you the count of people who received the email, opened it or clicked on any link in the email.

That’s all you need to know about Noptin. Next, you can go ahead and learn more about our email opt-in forms.

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