For every $1 you spend on email marketing, you can expect an average return of $42 (DMA, 2019).

What Is Noptin?

Noptin is a lightweight and simple newsletter plugin for WordPress, built for human beings.

It helps you grow your email subscribers and notify them whenever you add new content to your website.

As a result:-

Here is a sample newsletter subscription form…

… and here is a sample new post notification email send by Noptin.

Noptin is lightweight and works on both shared hosting and state of the art VPS hosting. You do not need to use SMTP to send emails (though we recommend that you use SMTP).

If your WordPress installation can send emails then Noptin can also send emails. It’s that simple.

How is it used?

Core use cases for Noptin include (but are not limited to):

Noptin is a free and open-source software licensed under GPL version 2+. This means that you can modify any part of the plugin, bundle it with your software or redistribute it without asking for approval from us. If you wish to contribute with bug fixes or improvements then check out our GitHub repository.

This guide shows you how to install and set up Noptin for free.

If you still have questions after reading the guide, do not hesitate to shoot me a message.

Getting Email Subscribers

Noptin provides several ways that you can use to add new subscribers to your email newsletter.

With Noptin, you can:-

1. Add a newsletter subscription checkbox to your WordPress user registration forms.
2. Add a newsletter subscription checkbox to your WordPress comment forms.
3. Collect newsletter subscribers on your WooCommerce checkout pages.
4. Collect newsletter subscribers on your EDD checkout pages.
5. Use Ninja Forms to create a newsletter subscription form.
6. Use Gravity Forms to create a newsletter subscription form.
7. Use Elementor to create a newsletter subscription form.
8. Use WPForms to create a newsletter subscription form.
9. Use Contact Form 7 forms to create a newsletter subscription form.

In addition to the integrations above, Noptin also comes with an advanced form builder that you can use to build your newsletter subscription forms.

Finally, if you are migrating from another email service provider, you can use our import tool to add your existing subscribers to Noptin.

Viewing Email Subscribers

You can view and export all your email subscribers via the subscribers’ overview page. To open this page, click on Noptin > Email Subscribers.

This page contains a paginated list of your subscribers. You can click on any subscriber’s email address to view more details about the subscriber.

What use is there to have a list of subscribers if you cannot contact them. Luckily, Noptin provides two ways to contact your subscribers.

First, you can use an addon to connect your email service provider and then automatically send new subscribers to your email service provider.

The second method is to use our built-in newsletter feature.

Emailing your subscribers

You can email your subscribers via the Noptin > Email Campaigns page. Simply click on the Compose new email button then compose and send your email.

Noptin will then send your email and show you the count of people who received the email, opened it or clicked on any link in the email.