What Are Automation Rule Delays?

A delay lets you pause between when something happens and when Noptin takes action. Think of it as adding a waiting period to your automation rules.

How It Works

When setting up an automation rule, you can specify a delay period in seconds.

For example,

If you set a 3600-second delay (1 hour), Noptin will wait for that duration after the trigger event before acting.

When Is This Useful?

Here are some everyday situations where delays make sense:

1. After Someone Signs Up
   • Instead of sending three welcome emails all at once, you can:
   • Send the first email right away
   • Wait 1 day to send the second email
   • Wait 3 more days to send the third email
2. After Someone Buys Something
   • Wait a few days after delivery before asking for a review
   • This gives customers time to try the product
3. When Someone Leaves Items in their Cart
   • Wait 1 hour to send the first reminder
   • If they still haven’t completed the purchase, wait another day before sending another reminder
4. When Subscribers Stop Opening Emails
   • Wait a month before sending a “We miss you” message

Quick Tip

Remember that delays are set in seconds. Here’s a quick conversion tool:

Try starting with short delays to test if everything works as expected before setting longer waiting periods.